Press release

Toyota new LCV product offensive to include electric vans

Toyota today announced an ambitious growth plan for its European light commercial vehicle (LCV) business, supported by a strengthened model line-up and a new brand, Toyota Professional.

Expanded product range

The Toyota Proace City will go on sale early in 2020, joining the Proace medium duty van (MDV), “invincible” Hilux pick-up and Land Cruiser Utility Commercial in Toyota’s LCV range. Proace City will be a competitive and appealing addition to the compact van (CDV) segment, expanding Toyota’s coverage to more than two-thirds of the European LCV market. It offers designed-in practicality with excellent load and length capacity, being one of few models that accommodate two Euro pallets.

Proace and Proace City electrification

Growing concerns about climate change and air quality are leading to new low emission regulations in many European cities. These factors are changing LCV customers’ requirements and priorities, especially in urban areas. Toyota will address this change in customer needs by introducing BEV (battery electric vehicle) versions of Proace and Proace City in collaboration with Groupe PSA, starting across Europe from 2020 and 2021 respectively.

Toyota Professional

Toyota’s new product offensive gives it the opportunity to launch a new LCV brand strategy: Toyota Professional. This initiative will add focus and dedication to LCVs across its European network.

Matt Harrison, Toyota Motor Europe Executive Vice President, said: “The expansion and electrification to Toyota Motor Europe’s LCV product range will be supported by new Toyota Professional branding. This highlights Toyota’s commitment to its growing number of LCV customers and includes a dedicated network to ensure we deliver the right customer experience.”

Toyota GB
Toyota GBhttps://www.toyota.co.uk
Toyota (GB) PLC is the national sales and marketing company for Toyota in the UK, and the home of a wide range of popular cars ranging from the Aygo, Yaris and Auris to the C-HR, Avensis, Land Cruiser and Hilux.
Toyota GB
Toyota (GB) PLC is the national sales and marketing company for Toyota in the UK, and the home of a wide range of popular cars ranging from the Aygo, Yaris and Auris to the C-HR, Avensis, Land Cruiser and Hilux.

More from Toyota GB

Toyota Professional logo | The Van Expert

Toyota new LCV product offensive to include electric vans

Toyota has announced an ambitious growth plan for its LCV business, with a strengthened model line-up and a new brand, Toyota Professional.

The Car Expert

More Toyota news and reviews

Toyota Hilux gets new safety tech and styling updates

Toyota has announced a suite of updates for its Toyota Hilux pickup truck that improve safety and emissions as well as offering trim updates.

Toyota reveals its electric ambitions

Toyota has announced plans to introduce battery-powered electric versions of its Proace and Proace City van models over the next two years.

Toyota launches Proace City, its smallest van yet

Toyota is bolstering its commercial vehicle line-up with the Proace City, the brand's smallest van yet and co-produced with PSA Group.

Toyota Land Cruiser Utility Commercial test drive

The Toyota Land Cruiser Utility is every bit as capable as the now-departed Land Rover Defender, and adds the reassurance of Toyota reliability and quality.